With the current money-making quack fads of Power Balance, Hotband, QLink and Shuzi, it may pay to get some historic perspective coupled with basic scientific work.
In 1778, Franz Anton Mesmer, pictured above, moved to Paris and began a successful and highly lucrative career using his "Animal Magnestism". Paris Society flocked to Mesmer's baquet, from where he would produce a "magnetic fluid", imbued with near miraculous powers. Mesmer and his devotees were convinced they'd found a force of great import, and lobbied for scientific academies to give animal magnetism their stamp of approval. When the academies declined, Mesmerism continued apace, leaving a trail of...